Here are some great resources for tracking click events in Sitecore DMS.
https://briancaos.wordpress.com/2015/10/07/sitecore-register-page-events/
https://jeffonthecouch.wordpress.com/2016/07/25/track-click-events-in-sitecore-mvc/
http://sitecore-community.github.io/docs/xDB/reports/extending-experience-analytics-reports/
https://community.sitecore.net/developers/f/9/t/127
https://briancaos.wordpress.com/2015/10/07/sitecore-register-page-events/
https://jeffonthecouch.wordpress.com/2016/07/25/track-click-events-in-sitecore-mvc/
http://sitecore-community.github.io/docs/xDB/reports/extending-experience-analytics-reports/
https://community.sitecore.net/developers/f/9/t/127
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